Date: Ref: Job title of the vacancy you are applying for or its reference.
Dear Mr / Ms
First paragraph
Start the letter of by briefly mentioning the job you are applying for.
Explain how you found about the vacancy, where it was advertised etc.
Second paragraph
Explain your knowledge about the employer, their brand or products and services. Show off your knowledge of the industry.
If the company is well known and has a brand state how much you admire their reputation and brand.
Mention any current news stories or press releases about the company i.e. they are expanding or opening a new branch.
Third paragraph
Give reasons why you feel you are suitable for the position.
List your related skills, abilities and strengths.
Explain how you feel you can be of benefit to the company.
Fourth paragraph
Respectfully ask for the opportunity of a interview.
Mention that dates that you are available for a interview.
Thank the employer for taking the time to read your cover letter and CV.
Say that you are looking forward to hearing from them.
Give details of how you can be contacted.
If you addressed the letter to a individual then end it by "Yours sincerely". However if you simply addressed it as "Dear Sir or Madam" you end it with a "Yours faithfully".
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