Maxine Curry
Dayjob Limited
The Big Peg
120 Vyse Street
Birmingham B18 6NF
England
T: 0044 121 638 0026
E: info@dayjob.com
PERSONAL SUMMARY
An ambitious and capable Media Buyer who has a successful record of purchasing media space and time for advertisements. Maxine is good at coming up with simple common sense proposals that create short term and long term media buying strategies. She works hard to thoroughly understand a client’s business and is well versed in market research and statistical methodology. As a true professional she is able to work effectively in a collaborative, results-driven environment where media buying is strategically central to the success of any marketing campaign. On a personal level she is driven by KPI’s and achieving the best possible ROI on any marketing spend. Right now she would like to work for a company that gives its employees the tools and resources needed to build a rewarding career.
CAREER HISTORY
Media Buyer – Start Date – Present
Employers name – Location
Responsible for developing media buying objectives, strategies, plans and presentations.
Duties;
- Planning and managing daily media spending.
- Making optimum media buys in terms of cost efficiency, goal delivery and client requirements.
- Evaluating potential marketing partners.
- Purchasing and optimizing media inventory using real-time bidding (RTB).
- Overseeing media buying campaigns from beginning to end.
- Selecting media that will meet a client’s goals.
- Carrying out pre-campaign research.
- Preparing Purchase Orders and then sending them out.
- Facilitating campaign launches.
- Securing advertising space at the best rates with TV schedules, print newspapers and websites.
- Proof reading adverts and content.
- Spot checking advert placements.
- Talking to clients to resolve and media buying disputes.
JOB TITLE – Start Date – End Date
Employers name – Location
JOB TITLE – Start Date – End Date
Employers name – Location
KEY SKILLS AND COMPETENCIES
Professional
- Negotiating the best media rates.
- Good at using Excel, Word and PowerPoint.
- Experience of doing cutting edge work for major clients in the digital industry.
- Adapting to trends in the market.
- Ability to quickly assimilate large amounts of information.
- Building a client’s brand.
- Superb bargaining and deal closing skills.
Personal
- High levels of energy and stamina.
- Able to work for long periods without a break.
- A strong academic record along with a relevant degree in Media Studies.
AREAS OF EXPERTISE
Advertising
Art and design
ACADEMIC QUALIFICATIONS
University name – Degree details Study Dates
College name – Qualifications Study Dates
School name – Subjects / Grades Study Dates
REFERENCES
Available on request.
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Courses
Media studies degree
Media training
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