Business intelligence, or BI for short, is all about turning data into useful information which can be used to make better, faster, more informed decisions. It’s an umbrella term that refers to the processes which can harness the real potential of data, and turn data into action.

What is Business Intelligence
Data can be the lifeblood of an organisation, however without the right tools you would not be able to gather, consolidate, analyse or act on the valuable information that you collect. Business Intelligence allows companies to effectively and swiftly integrate data which can be used
to steer a business with greater accuracy. The solutions it provides are suitable for both small and large sized organisations, no matter what their industry or business focus.

Business Intelligence training course overview

Through computer-based techniques students will be shown how to spot, dig out, and analyse  business data and transform it into meaningful information.

Teaching combines traditional classes with visual and auditory styles to deliver study material in a way that ensures you will learn faster and more easily. Instructors will use their knowledge along with practical demonstrations and their real-world experience to keep the course interesting and engaging. Under the expert guidance of tutors you will learn how to use data to make smarter and more informed decisions, and via a pro-active approach you will be taught how to apply your new knowledge to the work environment.

Modules focus on ensuring that teams and end users are able to access and exploit information more easily. Syllabuses are aimed at giving attendees a good foundation in Business Intelligence applications and related tools such as Crystal Reports, Microsoft PerformancePoint, Microsoft ProClarity, Microsoft SQL Server, MySQL, Oracle and Perl. Through expertly-designed coursework and materials students will be shown how to gain data-driven insights on anything related to business matters.

Typical subjects taught on a Business Intelligence course

  • Analytics
  • Alerts and Notifications
  • Analytic Applications
  • Business Analytics
  • Business Intelligence Initiatives
  • Business Intelligence Reporting
  • Business Needs
  • Business Performance Management (BPM)
  • Business processes
  • Buying Patterns
  • Competitor Intelligence
  • Corporate Intelligence
  • Customer Relationship Management (CRM)
  • Complex Event Processing
  • Customer Relationship Management
  • Data Integration
  • Data Mapping
  • Data Mining
  • Data Modelling
  • Data preparation
  • Data Quality
  • Data Stewardship
  • Data Usage
  • Data Warehouses
  • Decision Making
  • Decision Support System (DSS)
  • E-commerce Analytics
  • Enterprise Resource Planning (ERP)
  • Financial Performance
  • Gathering Data
  • Information Management
  • Key Performance Indicators
  • Knowledge Management
  • Management Information Systems (MIS)
  • Optimising Processes
  • Operational Performance
  • Performance Management
  • Risk Analysis
  • Sales Trends
  • Spreadsheets
  • Strategic Value Driver Analysis

You will learn how to

  • Improve performance, cut costs and identify new business opportunities.
  • Create customised reports .
  • Use powerful data management and business intelligence tools.
  • Analyse customer behaviour.
  • Track the performance of marketing campaigns.
  • Select source data.
  • Share information across an organization.
  • Map operational data to a data warehouse.

You will learn about

  • The tools and techniques of business intelligence.
  • Identifying the strategic objective and information needs of a company.
  • Collecting and organising the right type of data.

Business Intelligence Terminology

Analysing Data
Taking any data and inspecting and analysing it so that it can be used to support any business decision making.

In Business Intelligence this is used to measure the quality and performance of data through statistical analysis.
Data cleansing
Scrubbing data to detect incomplete, incorrect or inaccurate data. Its also used to remove corrupt and misleading data.

Data profiling
This is where data is analysed to clarify its structure, content and quality.

Data warehouses
These are essentially big databases which contain large volumes of data. They are a central repository for all or significant parts of the data collected by the various business systems.

Gathering Data
Collecting information in the right way at the right time.

Storing Data
Ensuring that any data stored is filed away in an appropriate ways so that it can be quickly found and analysed.

A Business Intelligence course is suitable for

  • Anyone interested in implementing a BI programme in their organisation.
  • Anyone after formal accreditation
  • Beginners, end-users and advanced technical users.


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