Maxine Corry
Address 1
Address 2
T: 0044 123 456 7890
E: info@dayjob.com
PERSONAL SUMMARY
Maxine is an experienced, innovative marketer who can identify, articulate, and communicate the strengths and values of a product clearly and effectively. She can develop and implement strategies that will increase reach, engagement, and conversion. Has the ability to drive creative strategy from idea to execution and reality.
An expert at supporting the delivery of marketing strategies for clients. Has working knowledge of social media marketing tools, Google rankings and SEO. Possesses good communications skills, along with a solid knowledge of English grammar and has the ability to present ideas in a clear and concise way, both verbally and in writing. Excellent copywriting and editing skills, as well as knowing how to effectively use the appropriate style and tone in a range of contexts.
In her current role she oversees the creation of all marketing materials and ensures they are in line with the company’s brand identity and relevant to its key audiences. She plays a critical role in aligning the company’s sales direction with its strategic goals.
At work she has created a centralised strategy for engaging, converting, and retaining customers through targeted and personalised communications which focus on driving revenue. With colleagues she has a reputation for exercising sound professional judgment and discretion that comes from years of experience in the field.
During her career she has learnt how to use social media campaigns to increase website traffic and grow email lists.
Right now, looking for a suitable position with a company that promotes an inclusive working environment where everyone is welcome.
CAREER HISTORY
MARKETING MANAGER – Start Date – Present
Employers name – Location
Responsible for the implementation of a marketing and communications strategy that maximises the company’s exposure.
Duties;
- Planning each individual marketing campaign in detail and ensuring it’s delivered on time.
- Maintaining regular communication with clients, ensuring they’re kept up to date with projects.
- Providing senior managers with meaningful marketing analysis on which they can make informed decisions.
- Recruiting, training, and developing Marketing Agents to generate leads and push sales.
- Monitoring and analysing social media metrics to optimize their performance.
- Launching direct mail campaigns that incorporate brochures, catalogues, postcards, newsletters, and sales letters, etc.
- Promoting digital advertorials created in-house through social media and PPC advertising.
- Continually tracking the marketing spend versus the marketing budget so as to ensure the efficient use of resources.
- Carrying out presentations and customer meetings.
- Developing pricing strategies for products and services.
- Responding quickly and professionally to any enquiries from potential new clients.
- Helping to create, edit, and proofread copy for materials within campaigns in conjunction with other creative teams.
- Deputising for the Head of Marketing and others senior colleagues in their absence.
- Updating and adding new content to the company’s website on a regular basis.
- Ensuring the accuracy of figures used in all sales forecast reports.
- Compiling reports for company Directors detailing the effects of each campaign.
- Writing, editing, and proof-reading all marketing materials as necessary.
- Gathering market intelligence and analysing the results of any marketing campaigns.
- Managing the annual budget and delivery of the business plan.
- Acting as the ‘go to’ person for all the marketing activities of the company.
JOB TITLE – Start Date – End Date
Employers name – Location
KEY SKILLS AND COMPETENCIES
Professional
- Comfortable working in a fast-paced environment where the pressure is on, and targets have to be met.
- Excellent social media and audience engagement skills
- Experience of creating and sourcing original digital content.
- Willingness to travel nationally and overseas on behalf of the company.
Personal
- Assertive by nature and able to hold people to account for their actions.
- Comfortable delegating work to marketing colleagues and external suppliers.
- Self-motivated and able to push myself without assistance.
AREAS OF EXPERTISE
Campaign management
Data analysis
Campaign creation
Marketing campaigns
Sales activities
Public relations
Email Marketing
Advertising
Social media
ACADEMIC QUALIFICATIONS
University name – Degree details Study Dates
College name – Qualifications Study Dates
School name – Subjects / Grades Study Dates
REFERENCES
Available on request.
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