Written by: Iejaz Uddin

How you write a Marketing Manager CV will dictate whether you win an interview or not.

It’s therefore vital that in it, you show your ability to not only secure new business but also lead teams of sales specialists.

To help you get started, we’ve created a bank of examples on this page that you can use as guides. Our templates have the right mixture of personal and professional competencies to make you look like an overachiever.

Never send in a generic CV that you use to apply for every job, instead tailor yours to the individual job you are applying for. Do this by reading the job description in the advert and mimicking their requirements, keywords and phrases in your CV.

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Marketing Manager CV example 1

 

Maxine Corry
Dayjob Limited
The Big Peg
120 Vyse Street
Birmingham B18 6NF
England
T: 0044 123 456 7890
E: info@dayjob.com


PERSONAL SUMMARY

Maxine is a highly skilled, energetic and self-driven individual who can get the word out about a company and drive customers to its front door. She has a proven history of hitting targets and being a top performer. A confident communicator, she is able to build effective relationships with internal and external stakeholders. Well versed with organic as well as paid marketing channels such as content marketing, SEO and PPC advertising. Knows how to give companies a competitive edge by highlighting what makes them unique. In her current role she works closely with the Head of Sales to create and implement marketing plans that achieve sales objectives. At work she ensures that the company’s products are effectively promoted, positioned and advertised via a range of media sources. Through her career she has learnt how to work from home, the office or whilst on the road travelling. Right now, she would like to work for a company where people feel engaged and are inspired to be the best they can be.

 

CAREER HISTORY

MARKETING MANAGER – Start Date – Present
Employers name – Location
Responsible for the planning and implementation of the company’s entire marketing strategy.

Duties;

  • Developing and managing marketing programs in specific targeted channels.
  • Managing the marketing expenditure in line with agreed budgets and forecasts.
  • Working alongside SEO specialists to increase website traffic.
  • Crafting, editing and proofreading written content.
  • Ensuring that the brand messaging is consistent across all different communication channels.
  • Leading on relationships with external agencies and partners.
  • Establishes marketing goals and relaying them to the team.
  • Taking press calls, preparing press releases and maintaining relationships with journalists.
  • Generating profitable new business leads.
  • Sourcing and securing sponsorship.
  • Travelling nationally and internationally to meet clients and give presentations.
  • Reporting to company directors on Marketing and Communications budget effectiveness.
  • Establishing and maintaining excellent relationships with company staff at all levels
  • Undertaking market research so as to understand trends and customer preferences.
  • Having meetings with departmental executives to determine budgets and targets.
  • Analysing the performance of print and digital marketing campaigns to find out what works and what doesn’t.
  • Monitoring and reporting on competitor activity.
  • Being involved in all employee engagement activities.
  • Collaborating closely with media organizations and advertising agencies.
  • Negotiating with media buyers and advertising agencies for their services.

JOB TITLE – Start Date – End Date
Employers name – Location


KEY SKILLS AND COMPETENCIES

Professional

  • Can work in challenging and fast-paced environments where tight deadlines have to be met.
  • Able to manage and prioritise a busy workload.
  • Experience with marketing automation and CRM tools.
  • Coming up with ideas and initiatives for new products or services.
  • High proficiency in graphic design software.

Personal

  • Profit driven and always looking for the next deal.
  • Having a sense of urgency about important matters.
  • Confident communicator with good listening skills.

 

AREAS OF EXPERTISE

Sales support
Brand building
Digital marketing
Creating content
Lead generation
Campaign planning
Consumer trends
Market analysis
Brand management

 

ACADEMIC QUALIFICATIONS

University name  –  Degree details              Study Dates
College name      –  Qualifications                Study Dates
School name       –  Subjects / Grades          Study Dates

 

REFERENCES

Available on request.

 

 


 

 

Marketing Manager CV example 2

 

Maxine Corry
Dayjob Limited
The Big Peg
120 Vyse Street
Birmingham B18 6NF
England
T: 0044 123 456 7890
E: info@dayjob.com


PERSONAL SUMMARY

A profit driven Marketing Manager who has a long history of attracting potential customers and retaining existing ones. Maxine has an entrepreneurial spirit, great work ethic and commercial attitude towards everything she does. She is an expert at utilising key channels such as social media and online campaigns to hit targets. You can rely on her to take care of the entire marketing lifecycle. At her current place of work she plays a critical role in inspiring her teams to overachieve. Is a specialist in creating a high-end, high frequency, digital presence that gets results. With colleagues she has a reputation for engaging with diverse audiences from all demographic, cultural and social backgrounds. During her career she has become good at establishing contacts with media outlets. On a personal level she understands the importance of everyone pushing together and having a strong team culture. Currently, looking for a place where she can earn good commission and make a real difference.

 

CAREER HISTORY

MARKETING MANAGER – Start Date – Present
Employers name – Location
Responsible for promoting a product or a service to its target audience and attracting them to buy the same.

Duties;

  • Creating successful marketing campaigns which result in increased enquiries and orders.
  • Acting as a representative for the marketing department in important meetings with potential buyers.
  • Organising events, shows, and open days.
  • Developing integrated and cross channel marketing campaigns to promote the company’s image.
  • Evaluating consumer trends, market conditions and competitor information to draw conclusions.
  • Maintaining an active social media presence.
  • Identify new leads using data mining and email marketing.
  • Build strong working relationships with colleagues and external partners.
  • Making sure individual staff meet deadlines and complete necessary tasks.
  • Approving all related quotes and invoices.
  • Hiring staff for the marketing team and then training them up.
  • Providing marketing advice and expertise to junior colleagues.
  • Partnering with designers and printers to organise photo shoots of specific products.
  • Tracking all marketing and sales data and then writing detailed reports based on these.
  • Promoting the company and its products at trade shows and major industry-related events.
  • Preparing the marketing budget on a quarterly and annual basis.
  • Increasing brand awareness and market share.
  • Behaving in accordance with workplace legislation regarding Diversity issues and Data Protection requirements.
  • Leading the execution of marketing programs from start to finish.

JOB TITLE – Start Date – End Date
Employers name – Location


KEY SKILLS AND COMPETENCIES

Professional

  • Proven ability to adapt to changing circumstances.
  • Numerically literate and comfortable working with numbers.
  • Excellent written and verbal communication skills.
  • Commercial awareness and business acumen.
  • Understanding of GDPR requirements and processes.

Personal

  • Prepared to work evenings and weekends to get things done.
  • Not afraid to challenge the status quo if it is impeding progress.

 

AREAS OF EXPERTISE

Press handling
Market research
Strategy development
Website management
Data analytics
Driving collaboration
Public relations
Event organisation

 

ACADEMIC QUALIFICATIONS

University name  –  Degree details              Study Dates
College name      –  Qualifications                Study Dates
School name       –  Subjects / Grades          Study Dates

 

REFERENCES

Available on request.

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