Maxine Corry
Address 1
Address 2
T: 0044 123 456 7890
E: info@dayjob.com


PERSONAL SUMMARY

A proactive and professional Sales Director who can ensure that a company’s key sales message is consistently communicated to a target audience. Maxine has a long track record of coming up with effective marketing strategies that generate real and profitable results. She can put together comprehensive marketing strategies that will drive a company’s profits, build its image and strength its position within a target marketplace. You can rely on her to ensure that all your marketing activity is aligned and profitably supports the company’s overall business objectives in a competitive environment. Possesses knowledge of the latest and most effective sales techniques and concepts.

In her current role she works as part of an integrated marketing team to ensure continuity of brand story across both online and offline channels. With colleagues she has a reputation for improving efficiencies of operations to maximise performance and thereby help to ensure that all goals are met. During her career she has very successfully worked with a large number of local and national brands in a range of competitive sectors. A superb communicator, she is able to develop new initiatives and develop effective partnerships with individuals from all nationalities and social backgrounds, including high end decision makers. Right now, she is looking for a suitable leadership position with an ambitious company that only wants to employ proven operators who have consistently achieved results.

 

CAREER HISTORY

SALES DIRECTOR – Start Date – Present
Employers name – Location
Responsible for creating, implementing, and measuring the success of a comprehensive marketing, communications and public relations program.

Duties;

  • Liaising and working closely with digital marketing and PR agencies.
  • Hiring and managing high-performing marketing teams.
  • Running campaigns that strengthen the company brand, convey its key messages, and engages with existing and new audiences.
  • Ensuring the company websites and blog are kept up to date with enticing offers.
  • Building loyalty amongst past customers as well as acquiring newcomers.
  • Leading a team of diverse professionals and of coming up with new and innovative ways to capture the interest of potential customers.
  • Allocating the marketing budget and deciding what platforms to spend it on.
  • Creating integrated marketing campaigns for different products or services.
  • Putting together detailed scoping documentation, program schedule, and project checklists.
  • Recommending short and long-term Organization goals and objectives to the Executive Director.
  • Giving direction to the marketing teams and sales department.
  • Performing “social listening” exercises to identify influencers and outreach opportunities.
  • Involved in the interviewing, hiring, developing a supervising of key staff.
  • Developing marketing activity across print, media, and digital channels.
  • Developing, implementing, and monitoring procedures necessary to the smooth operation of the marketing department.
  • Networking and representing the company to potential clients and outsiders at industry events and conferences.
  • Collaborating with corporate support teams on Direct Marketing campaigns.
  • Drilling down into data around customer behaviour to analyse it for trends.
  • Ensuring that all campaigns and content are in compliance with the Marketing & Communications Strategy.
  • Monitoring campaign performance against set monthly targets.
  • Putting together effective sales teams by identifying and hiring key staff.
  • Targeting appropriate messages to different audiences.

JOB TITLE – Start Date – End Date
Employers name – Location


KEY SKILLS AND COMPETENCIES

Professional

  • Being a brand champion at every opportunity.
  • Spotting trends and opportunities to develop targeted marketing campaigns.
  • Experience with storytelling and writing copy.
  • Ability to matrix manage diverse, complex projects & tasks simultaneously.
  • Developing multi-channel communications strategies that reach targets.
  • Knowledge of SEO and how to update a website regularly with images, news, video and new copy as appropriate.
  • Excellent time management, planning and diary management skills.
  • Not afraid to make key and important decisions.
  • Transmitting an organization’s values, vision and direction through clear communication.
  • Can function during times of uncertainty and changing priorities.
  • Proficient in Microsoft Office and experience in CRMs.
  • Proven ability to manage staff according to Company’s policies and guidelines.
  • Able to drive results in a complex, cross-functional organization.
  • Applying data to target customers and driving greater commercial value.
  • Ability to manage multiple projects at a time.

Personal

  • Always leading by example and being professional in all actions.
  • Dealing with things in an efficient way without wasting time.
  • Extremely disciplined and motivated with an entrepreneurial spirit.
  • Ability to pick up new skills and knowledge quickly.
  • Reliable individual, who is quick to respond to issues.
  • Not afraid of being the responsible and ‘go to’ person in an organisation.

 

AREAS OF EXPERTISE

Media relations
Client acquisition
Sales forecasting
Online marketing
Product development
Campaign marketing
Business growth
Strategic marketing
Partnership development
Brand development
Business development
Commercial acumen
Sales management
Campaign activity
Account management
Fostering partnerships
Leading teams

 

ACADEMIC QUALIFICATIONS

University name  –  Degree details              Study Dates
College name      –  Qualifications                Study Dates
School name       –  Subjects / Grades          Study Dates

 

REFERENCES

Available on request.

 

 

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