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Another Social Media resume

Karen Brown
Dayjob Limited
The Big Peg
120 Vyse Street
Birmingham B18 6NF
England
T: 0044 121 638 0026
E: info@dayjob.com

PERSONAL SUMMARY

Karen is a seasoned professional in the development and execution of social media engagement, monitoring, reporting and analysis. She has extensive knowledge of social media sites, trends, tools and analytics platforms. As a true professional she has the ability to balance a company’s, editorial and social marketing objectives, thereby ensuring that a target audience gets the right message. During her career she has worked with PR teams on Twitter, Facebook, YouTube, Tumblr, Google+, LinkedIn and Instagram campaigns. She is a resourceful and savvy online specialist who is not only able to oversee a business’s social media channels, but is also able to contribute to its daily content offering. Having a strong pulse on the digital and social landscape means that she can play a significant role in tracking, monitoring, and analyzing an organization’s reputation online. Right now she would like to work for a company that places a strong emphasis on the growth and development of its employees.

CAREER HISTORY

SOCIAL MEDIA COORDINATOR – January 2010 – present
Employers name – Coventry
Primarily responsible for the day-to-day execution of social media campaigns.

Duties;

Liaising closely with the Social Media Manager to ensure that the company message is being executed online.
Developing and executing specific digital and social integrated marketing campaigns.
Writing, updating and maintaining content for websites and mobile sites.
Training staff members in social media techniques.
Present social media campaigns to senior managers and clients.
Writing reports to senior managers on the performance of marketing campaigns.
Building relationships with new online influencers.
Assigning, editing, and writing content.
Developing Search Engine Optimisation campaigns.
Attending industry related conferences.
Adhering to the editorial calendar to ensure that content is released on time.
Managing online discussions and responding to genuine user comments and grievances.
Conducting research to identify social media best practices and trends.
Supporting user generation.
Keeping up-to-date on social media best practices and trends.
Identifying relevant bloggers and then contacting them.

TRAINEE SALES ASSISTANT – May 2008 – January 2010
Employers name – Birmingham

CASHIER – July 2007 – May 2008
Employers name – Birmingham

KEY SKILLS AND COMPETENCIES

Professional

Experience of community building and engagement on relevant social media platforms.
Cultivating new online communities.
Managing branded online communities.
Experience of managing and leading a team.
Ability to work rapidly and meet deadlines under pressure.
Proficient in data analytics, particularly Excel.
Strong interpersonal, collaborative, and organizational skills.
Ability to develop website documents.
Capable of multi-tasking and coordinating.

Personal

Strong verbal, writing and grammatical skills.Ability to quickly fit into an existing team.

AREAS OF EXPERTISE

Public Relations
Social Media Communications
SEO

ACADEMIC QUALIFICATIONS

Central Birmingham University – Marketing Degree 2003 – 2007
Aston College – HND 2001 – 2003
Coventry School; O levels Maths (A) English (B) Geography (B) Physics (A)

REFERENCES

Available on request.

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